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Privacy Policy

[Last Updated: 16-08-2024]

Introduction

Welcome to Camorent, where your privacy is our priority. We are committed to protecting the privacy and security of our customers and website visitors. This Privacy Policy outlines how we collect, use, and safeguard your personal information when you interact with our website or use our camera rental services. We encourage you to read this policy carefully to understand our practices regarding your personal data and how we treat it.

Information We Collect

To provide you with the best possible service, we collect various types of information from you. This includes:

Personal Information:

  • Booking Information: When you make a booking, we collect details such as your billing address, payment details, and rental preferences. This information is essential for processing your orders and ensuring the successful fulfillment and return of rental equipment.
  • Communication Data: Any correspondence between you and Camorent, whether through email, phone, or our website’s contact form, may be collected and stored to assist with customer service and improve our services.

Usage Data:

  • Device Information: We may collect information about the device you use to access our website, including the device’s IP address, browser type, and operating system. This helps us ensure that our website is compatible with your device and provides a smooth user experience.
  • Log Data: Our servers automatically collect log data when you interact with our website. This includes details like your IP address, the pages you visit, the time and date of your visit, and the time spent on each page. Log data helps us understand how users interact with our site and allows us to improve our offerings.

Tracking Technologies:

  • Cookies: Cookies are small text files stored on your device by your web browser. We use cookies to remember your preferences, track your interactions with our site, and personalize your experience. For instance, cookies allow us to keep you logged in during your visit and remember your selected equipment for future visits. You can manage your cookie preferences through your browser settings, where you can choose to accept or decline cookies.
  • Web Beacons: Web beacons (also known as pixel tags) are tiny graphics embedded in emails or web pages. They help us track whether emails have been opened and if links within them have been clicked. This information allows us to gauge the effectiveness of our communications and marketing efforts.
  • Google Analytics: We use Google Analytics to analyze how our website is used. Google Analytics uses cookies and other tracking technologies to collect data about website traffic and user behavior. This information is anonymized and used to create reports on website activity, which help us improve our site and services.
  • Microsoft Clarity: To gain insights into user interactions on our website, we use Microsoft Clarity. This tool captures how users interact with our site, including clicks, scrolls, and navigation patterns. This data is anonymized and helps us identify areas for improvement to enhance the user experience.

How We Use Your Data

We use the information we collect for a variety of purposes, each aimed at improving your experience with Camorent:

Provision of Services:

  • Processing Rentals: Your personal information is essential for processing your camera rentals. This includes verifying your identity, ensuring the accuracy of your booking details, and facilitating payment processing. Without this data, we would not be able to offer our rental services.
  • Order Fulfillment: We use your shipping information to ensure that your rental equipment is delivered to the correct address. For larger orders and corporate clients, we offer delivery services. For other rentals, you will need to pick up your equipment from our location.
  • Customer Support: If you encounter any issues with your rental or have any questions, our customer support team uses your personal data to assist you. This includes troubleshooting technical problems, answering queries about our services, and processing any requests or complaints.

Communication:

  • Transactional Communications: We may contact you via email, phone, or SMS to confirm your bookings, notify you of any changes to your rental, or provide updates on your account status. These communications are necessary for the smooth operation of our services.
  • Marketing Communications: With your consent, we may send you promotional emails or newsletters about new products, special offers, or upcoming events. You can opt out of these communications at any time by clicking the unsubscribe link in the email or contacting our support team.
  • Surveys and Feedback: Occasionally, we may invite you to participate in surveys or provide feedback on your experience with Camorent. Your insights help us improve our services and better meet your needs.

Website Improvement and Analytics:

  • User Experience Enhancement: By analyzing how you interact with our website, we can identify areas for improvement. This includes optimizing website navigation, improving load times, and ensuring that content is relevant to your interests.
  • Personalization: We may use your browsing history and rental preferences to personalize your experience on our website. This could involve recommending equipment based on your past rentals or tailoring content to match your interests.
  • Security and Fraud Prevention: Your data helps us protect against fraud and unauthorized access. We monitor usage patterns to detect suspicious activities and take appropriate measures to safeguard your information.

Legal and Compliance Purposes:

  • Compliance with Laws: We may use your personal information to comply with legal obligations, such as tax reporting or responding to legal requests.
  • Dispute Resolution: In the event of a dispute, we may use your data to resolve issues and enforce our terms and conditions.

Third-Party Services

To provide our services effectively, we collaborate with various third-party partners. These include:

  • Payment Processors: We use third-party payment processors to handle payments securely. These processors adhere to strict data security standards and only use your information to process transactions.
  • Analytics and Marketing Partners: We work with companies like Google and Microsoft to analyze website traffic and enhance our marketing efforts. These partners may have access to anonymized data to help us understand how our site is used and how we can improve our services.
  • Legal and Regulatory Authorities: In certain circumstances, we may be required to share your data with legal or regulatory authorities, such as law enforcement agencies, to comply with legal obligations or to protect our rights and interests.

Data Security

We take the security of your personal information very seriously. Here’s how we protect your data:

  • Encryption: We use industry-standard encryption technologies, such as SSL (Secure Sockets Layer), to protect your data during transmission. This ensures that any information you provide on our website is securely transmitted and cannot be intercepted by unauthorized parties.
  • Access Controls: Access to your personal information is restricted to authorized personnel only. Our employees and contractors are required to adhere to strict confidentiality agreements and are only granted access to your data on a need-to-know basis.
  • Regular Security Audits: We regularly conduct security audits to identify and address potential vulnerabilities in our systems. These audits help us maintain a high level of security and ensure that your data remains protected.
  • Data Breach Response: In the unlikely event of a data breach, we have a response plan in place to contain the breach, mitigate any harm, and notify affected individuals as required by law.

Despite these measures, it’s important to understand that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal data, we cannot guarantee its absolute security. We encourage you to take precautions, such as using strong passwords and avoiding sharing sensitive information through unsecured channels.

Your Rights

As a Camorent customer, you have several rights regarding your personal information:

  • Access: You have the right to request access to the personal data we hold about you. This includes information about your account, booking history, and any other data we have collected. You can request a copy of this information by contacting our support team.
  • Correction: If any of your personal information is inaccurate or outdated, you can request that we correct it. We will update our records promptly to ensure that your data is accurate and up to date.
  • Deletion: You have the right to request the deletion of your personal data. We will honor your request unless we are required to retain the information for legal or legitimate business reasons, such as fulfilling our contractual obligations or complying with legal requirements.
  • Objection and Restriction: You have the right to object to the processing of your personal data or request that we restrict its use. This could include situations where you believe the data is inaccurate or where you have withdrawn your consent for us to use your information for a specific purpose.
  • Withdraw Consent: If you have provided consent for us to process your personal data, you have the right to withdraw that consent at any time. Once you withdraw your consent, we will stop processing your data for the purposes you originally agreed to, unless we have another legal basis for doing so.
  • Lodging a Complaint: If you believe that we have not handled your personal data in accordance with applicable laws, you have the right to lodge a complaint with a supervisory authority.

Legal Jurisdiction

This Privacy Policy and any disputes arising from it are governed by the laws of New Delhi, India. By using our website and services, you agree that any legal matters will be handled within this jurisdiction.

Changes to This Privacy Policy

We may update this Privacy Policy at any time to reflect changes in our practices, legal requirements, or other factors. The updated policy will be posted on our website, and users can check the “Last Updated” date in the header section of the page to see when the changes were made. We encourage you to review this policy periodically to stay informed about how we are protecting your personal information.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: [email protected]

We are committed to addressing your inquiries promptly and transparently, and we appreciate your trust in us to safeguard your personal information.